Feltlab vs the AI built into Xero, HubSpot and Gmail

One place that works
across all your tools.

The AI built into Xero, HubSpot, Gmail and your website builder only works inside that one tool. Feltlab's agent works across all of them from one Slack channel, including requests that span several systems at once. From $500 + GST a month.

Book a free callSee the comparison
A private server for your businessYour data never trains AIYou approve what matters

The short answer

The AI in each of your tools only works inside that tool. Feltlab works across all of them from one Slack channel. Xero's AI knows your books, HubSpot's knows your contacts and Gemini knows your inbox, but none of them knows what the others know. Feltlab's agent is connected to all of them, so one request like "chase everyone over 30 days and log the calls in HubSpot" runs across several systems, with your approval on anything that matters.

Side by side.

ReachFeltlab: Every system Feltlab connects, in one requestBuilt-in AI: The tool it's built into
Where you askFeltlab: One Slack channel, on your phoneBuilt-in AI: A different panel in each app
Runs on its ownFeltlab: Event-based workflows run when something happensBuilt-in AI: Mostly answers when asked, varying by tool
Your toneFeltlab: Shaped by your past emails and brand rulesBuilt-in AI: Varies by tool
Set up for youFeltlab: Connected, tested and supportedBuilt-in AI: Turn it on and work it out
CostFeltlab: $500 + GST a month on StarterBuilt-in AI: Often included in your plan, or an add-on

Being fair

When to choose the AI in your tools instead.

  • Your work happens almost entirely inside one tool.
  • You only need help writing or summarising inside that tool, now and then.

Keep the built-in features switched on. They're worth having, and the agent works alongside them.

Two ways to start.

Both are monthly, with nothing up front and no lock-in. Prices exclude GST.

Starter

$500 + GST a month

Your industry's workflows, ready to switch on.

  • Your agent in a private Slack channel
  • Workflows preconfigured for your industry
  • Connect your systems
  • Support by message
Get started

Managed

$5,000 + GST a month

New workflows built and looked after for you.

  • Everything in Starter
  • New workflows built to your process
  • Monitored and fixed if anything breaks
  • Priority support and a monthly review
Get started

Get things built on Managed, then drop back to Starter when you don't need all hands on deck. What's built keeps running.

Security and privacy

Private by design. Safe by default. Your customers, invoices and inbox are the most sensitive things your business holds. Every system is built to keep them private, keep you in control and show you exactly what happened.

Your own private server

Your automations run on a server set up for your business alone, never shared with another client.

Only what a step needs

Your records stay on your server. When a step needs AI, only the information for that step is sent.

Never used to train AI

AI requests only go to providers that don't train on your data or keep it, and any that would are blocked.

You approve what matters

Money, bookings and messages to customers wait for a yes from you or your team.

Every action logged

A plain-English record of everything it read, wrote and sent, so you can always check what happened.

Ring-fenced AI keys

Your business gets its own AI keys with spending limits, so usage is separate, capped and visible.

Questions

Should I turn off Xero's or HubSpot's AI?

No. Use them where they help. The agent covers what they can't: the work that spans more than one system, and the workflows that run on their own.

What's an example of a request across several systems?

"Add a page for the webinar, then email the sign-up link to everyone in HubSpot who came last time." That touches your website, your CRM and your inbox in one go, with a preview and an approval before anything goes out.

Does it work with Microsoft 365 as well as Google?

Yes. Outlook, SharePoint and OneDrive can be connected alongside the rest of your tools.

Other comparisons.

Let's find your busywork.

Start with a free 15-minute call. If there's a fit, your agent can be running within days.

Book a free call
Jason Corbett

Jason Corbett, founder
Your one contact from first call to launch.