Side by side.
Being fair
When to choose Zapier and Make instead.
- You enjoy building automations and have the time to keep them running.
- You need a simple, fixed connection between two apps, like a form into a spreadsheet, and nothing more.
- You need one of the thousands of niche app connections they offer and nothing else.
Existing Zaps and scenarios can keep running. The agent can work alongside them, and many businesses move the fiddly ones across over time.
Two ways to start.
Both are monthly, with nothing up front and no lock-in. Prices exclude GST.
Starter
$500 + GST a month
Your industry's workflows, ready to switch on.
- Your agent in a private Slack channel
- Workflows preconfigured for your industry
- Connect your systems
- Support by message
Managed
$5,000 + GST a month
New workflows built and looked after for you.
- Everything in Starter
- New workflows built to your process
- Monitored and fixed if anything breaks
- Priority support and a monthly review
Get things built on Managed, then drop back to Starter when you don't need all hands on deck. What's built keeps running.
Your own private server
Your automations run on a server set up for your business alone, never shared with another client.
Only what a step needs
Your records stay on your server. When a step needs AI, only the information for that step is sent.
Never used to train AI
AI requests only go to providers that don't train on your data or keep it, and any that would are blocked.
You approve what matters
Money, bookings and messages to customers wait for a yes from you or your team.
Every action logged
A plain-English record of everything it read, wrote and sent, so you can always check what happened.
Ring-fenced AI keys
Your business gets its own AI keys with spending limits, so usage is separate, capped and visible.
Questions
Is Feltlab built on Zapier?
No. Each business gets its own agent on a private server, connected directly to its tools through its own accounts.
Zapier has AI agents now. What's the difference?
Zapier's agents are still something you set up, connect and maintain yourself. Feltlab does that part: the connecting, the approvals, the monitoring and the support, in your own Slack channel.
Feltlab vs building your own AI agentCan I keep my existing automations?
Yes. Nothing has to be switched off. The agent can work around them, and you can move them across when it suits.
Other comparisons.
Let's find your busywork.
Start with a free 15-minute call. If there's a fit, your agent can be running within days.

Jason Corbett, founder
Your one contact from first call to launch.